UI Mockups (Ideation)
for a Major Educational Institute
Brief
In 2014, I helped an RFP (request-for-proposal) to try sell a website revamp for a major educational institution.
Process
I had to create some ideation mocks with very little background information on the focus of the revamp and a super-quick turnaround. I decided my main goal was to showcase an overall look ∧ feel, rather than finely crafted sections (since I had no information to work off-of).
Result
The partner leading this pursuit was extremely impressed and the client responded favorably to the creative direction. Unfortunately, to my knowledge, the deal did not go through because of unrelated financial & timing constraints from the client side.